A Study of Consumer Purchase Intension towards Garden Tools

Abstract

The study examined relationship betweenage & occupation, age & income, age & purchase intension, occupation & income, occupation & purchase intension and income & purchase intension. The survey method is used to collect the data from 400 respondents. The study revealed that there is low degree of correlation betweenage & occupation, age & income, age & purchase intension, occupation & income, occupation & purchase intension and income & purchase intension. It is also clear from the study that age, income and occupation haveimpact on the purchase intension. For the analysis mean and ANOVAis employed.