Research on the Sustainable Model of “Public Welfare + Business” Coupling Operation based on Tai Chi Logic

Abstract

The commercialization of public welfare has attracted wide attention from all walks of life, and has caused many disputes and conflicts, Tai Chi thinking provides a new way to solve this problem. Based on the philosophy of Tai Chi, the Tai Chi schema of “public welfare + business” operation is constructed, and then the coupling problem of “public welfare + business” operation is analyzed with the help of Chen-Ma's mathematical model. Finally, the article put forward a balanced scorecard for the coupling development of “public welfare + business”. The article organically combined the development of “public welfare + business” and “universal law” of Tai Chi, and analyzed the true sutra of “Dao” and “De” contained in it, which is of positive significance to understand the contradictions in the operation of public welfare commercialization and promote the commercialization practice of public welfare.