Research on the Impact of Entrepreneur Structure Hole on the Survival Performance of SMEs

Abstract

In the face of increasing competitive pressure, SMEs that are short of resources, technology and talents are faced with great pressure to survive. Entrepreneurs' structuring holes in social networks is a key channel for SMEs to obtain the resources they need. On the basis of field research, this paper establishes an effect model of entrepreneur structural hole on SMEs' performance and puts forward relevant hypotheses. Through 225 samples from different provinces, cities and regions across the country, it empirically tests the effect of entrepreneur structural hole on SMEs' performance and its internal mechanism. The research found that: Entrepreneurial structural hole has a significant effective influence on SMEs' performance, through the strategic guidance of SMEs on SMEs' performance, Entrepreneurs need to think highly of the diversity of structural holes to improve the survival performance of SMEs.